Shona Abhyankar is an award-winning book publicist and one of the Primadonna founding members. She is associate director at ed public relations, a PR agency who specialise in fiction and non-fiction book campaigns, as well as publishing awards and events. Shona’s former roles include Head of Publicity at Penguin Random House and PR Lead for Amazon Publishing UK. She is a mentor for the Publishers Publicity Circle (PPC) and has won PPC awards for her work. Shona’s previous authors include Arianna Huffington, Abi Morgan and Sheryl Sandberg. Find her on Twitter @PublicityShona and on Instagram @shonaandotherstories.
